Defining the Online Business Industrial Complex
Understand what the term “Online Business Industrial Complex” means and how it detracts from ethical branding and business development.
Being Booked Out: the Goal or the Problem?
To play devil’s advocate… What happens without narrative assistance? Let’s be clear, it’s not like we’re talking world peace or a solution for P vs NP. In fact, the ways your Narrative Strategy (or complete lack thereof) could be hurting your business may be completely imperceptible at first glance. Confused clients, a disengaged audience, slogging […]
Information ≠ Transformation
So much of the online business world is about selling “transformation.” This elusive idea that we can be better, do better, have more - it's everywhere.