You should
burn down
your business.
Not the whole thing – just the version you reverse-engineered from someone else’s highlight reel.
Stop guessing. Start experimenting.
Build something you actually like.
(Don’t worry, we’ll keep the good stuff)
You've followed the playbook like a star student.
The business strategy smoothie made from five different gurus and a dash of panic.
The free webinars promising you can “say goodbye to social media forever.”
The fake-urgency bonuses and tripwires you barely understood but added anyway.
You’ve tweaked the headline, repasted the launch sequence, added a countdown timer that doesn’t count down, written captions like a matcha influencer, and briefly considered becoming a barista in Portugal.
Meanwhile, someone else’s funnel is living its best life cashing in on your confusion.
Business, but make it
human.
Let’s pause for a sec to talk about the Online Business Industrial Complex™ (yeah, it’s a thing):
It’s the machine that shoves a webinar strategy down your throat before you’ve even nailed what the hell you’re selling.
The one that swears “authenticity” can be downloaded as a plug-and-play template.
The one that thrives on borrowed marketing, fake urgency timers, and your 2 a.m. panic-scroll for the strategy that’ll finally work.
This celebpreneur pyramid-scheme contraption snacks on abandoned Canva files, duct-taped launch plans, and the faint smell of entrepreneurial desperation.
The further your business drifts from you, the more it feasts – and lately? It’s been eating well.
Good for the OBIC. Terrible for you.
And we’re not having it.
‘Round these parts, the OBIC doesn’t get the final say:
You Do.
Stop guessing.
Start
Plot twist: You're in charge now.
We give your offer a clear home base, a simple testing structure, and the kind of visibility that makes decision-making obvious instead of overwhelming. You finally get to see what’s working, refine with intention, and grow on purpose.
experimenting.
Take me to the lab!
Actor by training.
Small biz owner by choice.
Wildly enthusiastic by nature.
Hey folks,
I'm
Megan.
I’m a certified Equity-Centered Coach®, a former classical actress, and professional translator of "I swear this makes sense in my head."
I hear the brilliance hiding under the word-vomit. You bring the messy, unfiltered version of what you do and why it matters; I'll help you shape the offer and the story, so people get it, want it, and remember it.
Some of the cool shit past clients are doing now*
Featured artist in a major retailer’s Pride collection
Reignited a business venture they were ready to burn to the ground
Branched into stationery products that support her primary income
Pivoted into a niche where they are loved by their clients AND is easy for them to serve
Made the most money yet with a completely refocused offer & message
*Obviously I can’t take full credit for everything these amazing humans are doing BUT our work together absolutely informed how they got to where they are now.
Here's the part where I make sense of your genius.
You’ve got brilliance. It’s just hiding under a pile of half-finished captions, 47 draft sales pages, and a deeply unhelpful sense that you’re “not explaining it right.”
I help you dig it out, clarify what it is, and say the thing so clearly people can’t help but to lean in and go, “Ohhh. I get it.”
