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How to Design Your Newest Offer: Be Your OWN Offer Architect

Most of us start our business doing whatever we need to do to drive a little revenue. Need help with that? Suuuure, I can help! Oh you’re not sure how to do this? I’ll figure it out.

But what if we’re starting to feel the itch to offer something new? What if we (as Human First, Biz Second® adherents) notice that our clients, customers, and people are in need of a different kind of support? And what if — hold on to your hats — we want to stay competitive and make money?

hot off the presses:

Featured Post ⤑

Do you want to find a community that “gets you” and your business? Here’s why you’ve struggled up to now and what to do!

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Community

I’ve heard a lot lately about not wanting to be “booked out.” Influencers and online biz owners have been sharing their thoughts on why they don’t want a full calendar and why they choose not to take on more clients or projects. Honestly, I’m all for people defining what their business and their days look […]

Being Booked Out: The Goal or The Problem?

Online Business

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“This is going to transform your business.” “In just 6 weeks, I’ll help you transform your operations from chaos to clarity.” “These tools will unlock a new level in your business.” How many times have you read someone sales page or testimonials and thought… “That’s a bold claim”? Me? Oh, hundreds. Here’s the thing: It’s […]

Information is Not Transformation: Misleading Marketing Tactics

Online Business

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I thought I’d never call myself a coach – mostly because of Those Coaches. We all know the ones. The ones who give generic, sweeping “advice” that feels like you must do as they say, or else. To be clear, I don’t think all coaches are like this. There are a number of coaches I’ve […]

Why I’m Getting My Coaching Certification

Online Business

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Nothing makes me feel older than new slang. Both the hit song from Garden State and the literal creation of new expressions by the youth culture. If I’m honest, I’ve never been a particularly Hip To It Human. I had a complete panic over the term “hipster” in college because it was suddenly everywhere and […]

The 3 Pillars of Brand Authenticity
(aka: How to Create a Brand Fam)

Online Business

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